Boucheron, a french jeweller, opened the doors to china on march 27th, this time at the green t.
House in beijing.
The boucheron exhibition converts the beijing teahouse into a veritable parisian garden, with celebrity ambassadors present.
The exhibition, which is part of the histoire de style collection and titled untamed nature, honors the brand's latest by creative director claire choisne, honoring the heritage and elegance of the place vendôme maison.
The 28 pieces on display are based on vines, flowers, and insects, illustrating the tenacious nature and ecosystem that blurs the boundaries of the museum.
Boucheron rchives and inspirations were also included in the exhibition, transforming a parisian garden into a tea house in beijing at the opening, bringing a line between people and their surroundings.
The ceo of maison boucheron, hélène poulet-duquesne, was also present at the opening of the exhibition in october 2024, including actress zhou dongyu (), shu qi (), and actor mark chao ().
2025 dao insights & dash; you can see how this popup was assembled in our step-by-step guide to beijing's high carte blanche, or bleu jewellery line, with creative director claire choisne attending the exhibition.
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