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Culture
November 27, 2024
4m read

Durex unveils an anti-domestic violence "microdrama" for the first time, with CEO Too Overbearing: Durex unleashes anti-domestic violence "microdrama" for the first time.

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Durex unveils an anti-domestic violence "microdrama" for the first time, with CEO Too Overbearing: Durex unleashes anti-domestic violence "microdrama" for the first time.


In collaboration with internet personality and fashion designer grace chow, a british condom and lubricant brand launched a special ad in "boss, madam has called the police" to raise funds for the cause.


Grace chow, ever the self-referential metafiction, is a writer who writes about women in the "overbearing ceo" (), or (marital) rape and "cold violence" (), or emotional abuse (), as well as marital confinement of married women.


Durex sponsored these scenes earlier this year, when the ads' producer, yells "cut" at every scene before durex's helpline number appears on the screen, raising concerns that these behaviors are examples of domestic violence.


Chasing female boss with ai, the surreal comedy tells the tale of the protagonist who uses two ai spectacles to help him succeed in his work and life in order to win the female boss's (and others)'s heart.


In the meantime,.


This comes in the context of the increasingly bizarre surreal series involving 20-year-old ceos.


However, this is not the first time the authorities have attempted to control microdrama, with 50-year-old cleaning lady and the like.


Durex, on the other hand, pokes fun at microdrama and taps its fame with this esg-centric ad.


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