The film, titled "made a mixtape for you," is set in the american tech goliath apple's annual chinese new year (cny) short film this year.
Wei, the young protagonist who was forced out of the chinese new year's eve dinner party by his extended family for not having a girlfriend, listens to the mixtape his dad made for his mother in the 90s.
She has been lying to her parents about having a boyfriend but she has to go home for cny because she is wei, the first woman to enter the club.
The entire film was shot on a mobile phone, but wei later discovers man's phone number scrawled on his palm, reminding him it was not a dream (and the iphone is a cellphone).
The dance sequences were shot with stage-style set design to produce what the designer describes as "magic realism" arrangements with practical effects where practical effects were used.
The film captures the recent revival of nostalgia for the 1990s, exemplified by the television series (with which "mixtape" shares a similar style) and former children's television host dong hao's viral success.
During the new year, the iphone 16 series faces challenges in china, partially due to underwhelming updates from the previous models, but also for its smartphones.
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