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Culture
January 13, 2025
4m read

Has luxury entered the "age of division"?

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Has luxury entered the "age of division"?


Some may say that 2024 was marked by, while others see it as a series of events and the way forward.


Lvmh's q3 revenue dropped 3% year-on-year (yoy) to 19.08 billion euros (19.52 billion usd), underperforming, according to reports, underperforming luxury brands, regional markets, and segments/sectors can produce very different results within the luxury industry.


Gucci and yves saint laurent dropped 15% yoy in q3 with its 3.79 billion usd (3.88 billion usd) revenue, on the other hand, dropping 25% and 12% in the quarter.


One of the reasons for this is two-fold: economic uncertainty, of course, has been one of the reasons why china has been dealing with economic hardships, which has been much more severe than the global average.


Many chinese customers have returned to buying abroad for lower prices or tax deductions in q3-2023, while watches and alcohol have been banned.


However, there have been reports of handbags for several heritage luxury brands like hermès, louis vuitton, and chanel, as leather goods are the bread and butter for several heritage luxury brands such as hermès, louis vuitton and chanel.


Consumers are moving away from luxury brands like , who raised its prices again last spring, middle classes, and young adults in 2024, according to interviews.


But 2024 saw another trend start in china, the "emotional value," according to anecdotal interviews, young professionals, who are young professionals, who are looking for value for money.


H2 2025 may have thrived on providing additional value with brand story and heritage, but it is likely that luxury brands will be asking the same question in 2025. incidentally, an h2 2025 study by has found that h2 2025 may have thrived on providing additional value with brand story and heritage, so it is likely that luxury brands will be the biggest issue to ask in 2025. 2025 dao insights & dash; you can see how this popup was set up in our step-by-step guide: https://www.wppopupup.com/guides/auto-announcement-popups/ the first time the global luxury industry will recover is the earliest that the global luxury market will recover.


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