How is Harbin doing this year? 'Arbin Pt. II: How is Harbin doing this year?

During the winter of 2023-2024, harbin was one of the hottest travel destinations and cultural exporters, or was it a fad? during the 'arbin' (, spring festival tourism bust) last winter season, there were 2.71 million visitors, quadrupling 2022-2023 averages, with a blipse in ice and snow sports this year.

Visitors and advertisers alike have expressed a keen interest in altay, xinjiang, and harbin, as well as the entire northeast china (or dongbei, if referring to the local culture) have expressed keen interest from visitors and advertisers alike, starting with rednote's (fka xiaohongshu or red) in altay, xinjiang, and harbin.

Luckin coffee launched a pan-dongbei in the country in association with the long-running dongbei soap opera love stories in the countryside.

Last year, we pointed out that harbin is the capital of the northeast.

Meituan, the food delivery platform, also released a video recognizing the "unique powers" travellers.

Zibo's barbeque did return to an extent in 2024, but tianshui's barbeque was different from zibo and tianshui in that it was still a popular destination for ice and snow travel before it went viral with the "little potatoes" memes.

Harbin has successfully used the word generated by last year's viral memes to distinguish from similar dishes after its viral success, but also harnessed the ice and snow activities boom to top last year's peak.

Dao insights & dash, 2025 dao insights & dash; you can see how this popup was set up in our step-by-step guide: https://www.wppopupmaker.com/guides/auto-announcement-popups/.