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Culture
October 22, 2024
4m read

To minimize waste, KFC has introduced "Food Station" to minimize garbage.

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To minimize waste, KFC has introduced "Food Station" to minimize garbage.


The annual world food day, which commemorates the founding of the united nations food and agriculture organisation and raises concerns of food safety, began in mid-october.


Kfc's 2024 campaign began in mid-october to reduce food waste.


Kfc has been running its world food day campaigns since 2020, including 8 of its suppliers in the region under the china consumers association's instructions to give away over 20,000 gift bags.


Kfc also partnered with chinese actor zhu yilong to help out people in need this year.


This is, of course, part of the “food station” system on weibo, china's twitter equivalent, showing how the surplus food is packaged and distributed through the “food station” system.


(###) the "food station" is a smart way to celebrate world food day and raises the possibility of both food waste and hunger, but it is also a good esg campaign for not bringing attention to the cause.


Suppliers such as sheng nong made themselves known to general customers by working with kfc, but it also brought both the and its local suppliers closer to the chinese communities.


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