# News

Subscribe to our newsletter
Sign up to our weekly newsletter to receive exclusive articles on what’s happening in China.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Delete Icon
Culture
January 21, 2025
4m read

With a new concept branch in Chengdu, HeyTea revives Daydreamer Project.

Image Illustration

With a new concept branch in Chengdu, HeyTea revives Daydreamer Project.


Heytea, the leading chinese-style tea brand, opened the doors to its new concept store in chengdu on january 17th, bringing a line of concept stores focusing on the space itself that is still focused on the space itself.


The heytea dp store in chengdu started in 2017 and is inspired by the local tea culture, with the two-story tea shop taking inspiration from traditional sichuan courtyards.


Heytea also launched its first product, a handmade earthenware display, is on display in chengdu, which is also featuring a unique zen experience.


ImageImageImageImageImageImage

The matcha green tea shaved ice was exclusive to the dp store in chengdu, and it then expanded to cities such as beijing, shanghai, tianjin, xi'an, and singapore, with themed artwork.


The new chengdu store stands out for its hyper-localization and homage to local culture and lifestyle, as well as its hyper-localization and celebration of chinese history, art, and literature.


With the tea and coffee market saturating and , heytea has been a key player in helping offline experiences add value to offline experiences.


2025 dao insights & dash; you can see how this popup was assembled in our step-by-step guide: https://www.wppopup.com/guides/announcement-popups/ advance-popups/ is a great way for heytea to stand out.


ADVERTISMENT
Big Bang
Unico Sky Blue
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Read next
# Tech
# Shanghai
# Brands
# News