Tencent's love game in eastern fantasy () is china's hottest web series, and as in the case with and blossoms shanghai, brands are attempting to collaborate with the ip to go beyond just commercials.
Esther yu shuxin and ding are starring esther yu shuxin and ding.
Love game and its competitors the story of pearl girl, a yuxi-based game, quickly topped tencent's rankings, and it's also available on netflix.
The triumvirate of hit television series is being praised as (, often romance or romcoms starring idols or famous celebrities), as well as iqiyi's fangs of fortune, which premiered on the same day as love game), as well as iqiyi's fangs of fortune.
As is typical with most collabs, a tea or coffee brand will launch drinks as well as merch, as is the case with most collabs.
Love game in eastern fantasy chose , which is known for its popularity, has quickly attracted collaborations, often with sponsors of the show.
Xuanma, a sponsor known for its salted egg yolk pastry, also launched a campaign with yu, but there are also unexpected "collaborators" who contributed to the viral campaign, similar to how the tale of rose attracted the viral audience.
In this regard, the series's rival, the series's rival, invited many travel experts from various parts of china to join in the fun by creating content around the series.
Although molly tea has been accused of "hunger marketing," the sponsors/collaborators have been extremely fruitful, on the other hand, partnering with chapanda for a more traditional tea collab.
However, unconventional use of the memes from travel agencies and collaboration with tourist bureaus can be seen as an inspired step, particularly when the trend of cultural tourism is on display.
Among chinese visitors, museum fever persists, and museum fever persists.